How to Prepare Your Property for Serviced Accommodation with Town or Country

Transforming your property into serviced accommodation with Town or Country can be a rewarding endeavour, attracting business and leisure travellers who seek the comfort of home combined with the convenience of a hotel. To stand out in the competitive market, it’s essential to prepare your property meticulously. This guide will walk you through the key steps to ensure your property is ready to welcome guests and provide them with an exceptional experience under the Town or Country brand. Throughout this process, our dedicated team will provide guidance, assistance, and support to help you maximise occupancy and success.


  1. Understand Your Target Market

Before making any changes to your property, it’s crucial to understand our target market. Are you aiming to attract business travellers, families, tourists, or a combination of these groups? Knowing your audience will help you tailor your property to meet their specific needs and preferences, aligning with the high standards of Town or Country. Our team will assist you in identifying and understanding your target market.


  1. Ensure Legal Compliance

  Planning Permission and Regulations

Check if you need planning permission to operate a serviced accommodation. Some local councils have specific regulations regarding short-term rentals. Ensure you comply with all local laws and regulations to avoid any legal issues. Our team will guide you through the necessary legal requirements and help ensure compliance.

 Health and Safety Standards

Adhere to health and safety regulations, including fire safety, gas safety, and electrical safety. Install smoke detectors, carbon monoxide detectors, and fire extinguishers. Conduct regular safety checks and keep records of maintenance and inspections. We will provide support in meeting all health and safety standards.


Ensure you have appropriate insurance cover for your property. Standard home insurance may not be sufficient for serviced accommodation. Look for specialist insurance that covers short-term rentals and includes public liability insurance. Our team can advise you on the best insurance options.


  1. Furnish and Equip Your Property

 Comfortable and Stylish Furnishings

Invest in high-quality, comfortable furniture that appeals to our clientele. Ensure the decor is stylish yet neutral to attract a broad range of guests. Consider durable and easy-to-clean materials to withstand frequent use. We can recommend trusted suppliers and provide advice on furnishing your property.

 Fully Equipped Kitchen

A well-equipped kitchen is a significant selling point for serviced accommodation. Provide all necessary appliances, including a cooker, microwave, fridge-freezer, and dishwasher. Stock the kitchen with essential utensils, cookware, cutlery, and crockery. Our team can help you ensure your kitchen meets guest expectations.

 Quality Bedding and Linen

Provide high-quality mattresses, pillows, and bedding to ensure a comfortable night’s sleep. Offer spare linen and towels for longer stays. Use hypoallergenic options to cater to guests with allergies. We include linen services as part of our offering, ensuring high standards are maintained.

 Modern Amenities

Equip your property with modern amenities such as high-speed Wi-Fi, a flat-screen TV with streaming services, and charging stations. Consider providing a workspace for business travellers. We can advise on essential amenities to attract more bookings.


  1. Maintain High Standards of Cleanliness

Cleanliness is paramount in serviced accommodation. We include housekeeping, cleaning, and linen services as part of our offering, ensuring your property is spotless before each guest’s arrival and maintained throughout their stay. This professional touch not only enhances guest satisfaction but also eases the burden on property owners.

 Laundry Services

Offer laundry facilities, including a washing machine and dryer, especially for longer stays. Alternatively, our comprehensive service can manage laundry requirements, further streamlining operations and maintaining high standards.


  1. Enhance Security and Privacy

 Secure Entry Systems

Install secure locks and consider using keyless entry systems for added convenience and security. Provide clear instructions for accessing the property. We can recommend security solutions to ensure guest safety.

 Privacy Measures

Ensure the property offers adequate privacy. Install curtains or blinds, and soundproof rooms if possible to minimise noise from neighbours or outside. Our team can advise on effective privacy measures.


  1. Create a Welcoming Environment

 Personal Touches

Add personal touches such as fresh flowers, welcome hampers with snacks and beverages, and a personalised welcome note. These small gestures can make a big difference in creating a memorable experience. We can suggest ways to personalise your guests’ experience.

 Local Information

Provide a guidebook with information about local attractions, restaurants, transport links, and emergency contacts. Include maps and brochures to help guests navigate the area. Our team can help compile comprehensive local information for your guests.

 Guest Communication

We take care of everything related to guest communication, ensuring a seamless experience. From handling queries to providing detailed instructions for check-in and check-out procedures, we manage it all. Our team uses an efficient property management system to streamline communications and bookings, allowing you to focus on the success of your property while we handle guest interactions.


  1. Market Your Property Effectively

 Professional Photography

Invest in professional photography to showcase your property in the best light. High-quality images are crucial for attracting potential guests and making your listing stand out. We can arrange professional photography services.

 Compelling Listings

Create compelling listings on popular booking platforms in collaboration with us. Highlight the unique features of your property, its amenities, and its proximity to local attractions. Our team will help craft and manage your listings to maximise visibility and bookings.

 Positive Reviews

Encourage guests to leave reviews after their stay. Positive reviews are essential for building your reputation and attracting future bookings. Respond to reviews, both positive and negative, to show that you value guest feedback. We can provide strategies to garner positive reviews and manage feedback effectively.


  1. Continuous Improvement

Regularly review and update your property based on guest feedback and changing market trends. Keep an eye on your competitors and make improvements to maintain a competitive edge. Our team will assist you in identifying areas for improvement and implementing necessary changes.


 Why Partner with Town or Country?

 Diverse Property Portfolio

We boast a diverse portfolio of properties, ensuring your property reaches a wide audience. Our reputation for quality and service attracts discerning guests looking for reliable and comfortable accommodations.

 Unmatched Quality and Comfort

Properties managed by Town or Country are maintained to the highest standards. By partnering with us, you ensure your property adheres to these standards, providing guests with a consistently high-quality experience.

 Excellent Customer Service

We are known for exceptional customer service. Our team assists with guest queries and special requests, ensuring a seamless experience. This level of support can enhance your property’s appeal and guest satisfaction.

 Competitive Pricing

We offer competitive pricing and flexible booking options, making serviced accommodation an affordable choice without compromising on quality.

 Central Locations

Properties managed by Town or Country are strategically located to provide easy access to key attractions, business districts, and transportation links. This ensures your property is always in demand.

 Housekeeping, Cleaning, and Linen Services

We include housekeeping, cleaning, and linen services as part of our standard offering. This ensures your property is always in pristine condition, providing a hassle-free experience for both owners and guests.

 Guidance and Support

Our team will guide you through every step of preparing your property for serviced accommodation. We provide continuous assistance and support to help you maximise occupancy and success.


 Final Thoughts

Preparing your property for serviced accommodation with Town or Country requires careful planning and attention to detail. By understanding your target market, ensuring legal compliance, furnishing and equipping your property, maintaining cleanliness, enhancing security, creating a welcoming environment, marketing effectively, and continuously improving, you can provide a superior guest experience and maximise your rental income. Partnering with us ensures your property meets high standards and attracts discerning guests, making it a successful and profitable venture. For more information, visit

Contact us

If you have any questions, please feel free to contact our friendly team.